I’m often very serious, lots of talk around purpose, leadership, intent, values. True, true, and sometimes we just need some fun and to feel good 🙂
So, today, a story in a Twitter thread of how a Gorilla, drums, music and a ninety-second TV ad beautifully executed the brief of: “Eating Cadbury’s chocolate makes you feel good.” without even a chocolate bar in sight. Do read the thread if you want to see how an agency restored a nation’s love for a tainted brand (it is a great story).
However, even without the story, just watch the ad. We all need more gorillas drumming in our lives. Happy Sunday!